HostMilano 2025 has once again confirmed its role as a global stage for innovation in the professional kitchen and hospitality sectors. During the exhibition, the winners of the prestigious Smart Label – Host Innovation Award were announced. The award is promoted by Fiera Milano in collaboration with POLI.design and under the patronage of ADI – the Association for Industrial Design.
What is Smart Label?
Smart Label is an internationally recognized award that celebrates products distinguished by exceptional innovation, sustainability, and design. Over the past eight years, it has become a benchmark for technological advancement in the industry, with each edition highlighting trends that often extend beyond the hospitality sector.
Award Categories
- Smart Label – for products with clear and distinctive innovation.
- Innovation Smart Label – for solutions that challenge established practices through digital transformation.
- Green Smart Label – for products that stand out for their sustainable features and low environmental impact.
Highlights from the Winners
Green Smart Label: UNIT by Iarp (Epta Group)
- Overview: A retro-style refrigerated display cabinet designed according to circular economy principles.
- Innovation: Combines vintage aesthetics with high energy efficiency and sustainable materials.
- Application: Ideal for venues seeking visual identity and an eco-conscious profile.
Smart Label: Connect by Flexeserve
- Overview: A cloud-based platform for managing hot-holding equipment.
- Innovation: Enables automation and remote temperature control, reducing energy consumption and food waste.
- Application: Perfect for grab-and-go operators and high-turnover foodservice environments.
Innovation Smart Label: Smart Coffee Solutions by Rhea Vendors Group
- Overview: Coffee machines tailored for specialty coffee and advanced extraction methods.
- Innovation: Integrates AI to personalize taste and optimize maintenance.
- Application: Designed for hotels, restaurants, and venues with high coffee culture standards.
HOSTMilano – A Laboratory of Ideas
As Jury President Matteo O. Ingaramo emphasized, “Innovation is no longer a detail — it’s the backbone of products and services.” HOSTMilano continues to serve as a platform for knowledge exchange, where design, sustainability, and digitalization converge to meet the real needs of the sector.
Tirol Professional Tracks the Trends
As an active player in the professional kitchen space, Tirol Professional FOOD closely follows the innovations presented at HOSTMilano. The Smart Label awards serve as a compass for future product development — combining efficiency, sustainability, and aesthetics, all values we proudly share.
You can view the full list of winners in the Smart Label section of the official HostMilano website.
Sources:
- HostMilano – Official Smart Label 2025 Announcement
- POLI.design – Smart Label Winners
- Flexeserve – Connect Smart Label
- Epta Group – UNIT Green Smart Label
- Rhea Vendors Group – Smart Coffee Solutions
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